The Number One Manuka Honey Retail Brand for Your Business

02 February 2024

Midlands Apiaries is proud to be one of the largest Mānuka honey manufacturers and producers both in New Zealand and internationally.  In addition, we sell private label Mānuka honey to some of the largest retailers in the world through one of our Retail Ready Brands, Primal By Nature.

Nothing added, nothing taken away - Primal by Nature produces 100% pure, authentic, raw New Zealand Mānuka Honey products with the utmost transparency. This article delves into the world of Primal By Nature, shedding light on how this outstanding Retail Ready Brand can elevate your business by distributing top-tier New Zealand Mānuka Honey products globally.

The Benefits of Pure Manuka Honey

A 2019 study conducted by A. Girma et al. found that Mānuka honey across the UMF spectrum had shown instances of antibacterial activity. While this study was carried out in a controlled environment, it’s exciting to see such power come from a delicious treat of nature. Further speculation from a previous study conducted in 2016 found that MGO exhibited the potential for antibacterial activity. As mentioned, however; these studies are in-vitro or artificial environments, so any claims made on a greater scale must await further scientific backing.

Where Does Primal By Nature Genuine Manuka Honey Come From?

At Midlands Apiaries, we are part of an extensive apiarist network, enabling us to harvest exceptional-quality Mānuka honey from every corner of the country. Our extensive insights, unparalleled access, and cutting-edge technology empower us to ensure we can collect monofloral Mānuka Honey even from the most remote regions. With such vast resources, we pride ourselves on delivering Retail Ready Mānuka honey of the utmost quality.

We revel in our finely tuned harvesting process, meticulously designed to gather every precious drop of pure Mānuka honey. Our commitment to continuous improvement enables us to implement various innovative logistical systems supported by our extensive vehicle fleets, ensuring efficient transportation. As true artisans of our craft, our master craftsmen delicately oversee the production process, protecting the honey's purity every step of the way. With our Retail Ready Brand Primal By Nature, you can trust in the exceptional quality and dedication that defines our honey-harvesting expertise.

How Primal by Nature Ensures Pure Monofloral Manuka Honey

Primal by Nature works tirelessly to provide our customers with nothing short of 100% pure New Zealand Mānuka honey. Our extensive testing and rigorous standards ensure that every single jar of our honey is raw, monofloral and, most importantly - primal. As an extension of Midlands Apiaries, all Primal By Nature products are tested within our state-of-the-art laboratory before our stock is sent to external companies to verify our products.

Additionally, all our products have the coveted “Made in New Zealand” stamp of approval from the New Zealand Government. This sigil represents approval from New Zealand as a product produced and made in New Zealand and, as such, requires extensive verification. Monofloral Mānuka honey, specifically, has a scientific definition that has been established by the Ministry of Primary Industries.


Why Packaging of 100% Pure New Zealand Manuka Honey Matters

Our large-scale capacity and continuity of supply mean we can package and deliver what you need in the timeframe you require.

We are the third-largest supplier of honey in New Zealand. We produce a large volume of honey each year and up to 21 tonnes per day - that's over 20,000 jars per day. Our state-of-the-art packing facility, equipment, and experienced staff allow us to create the best honey products possible.

Midlands Apiaries work together with our honey bees to craft the finest Mānuka Honey and place it in premium glass jars. Food stored in glass simply tastes better. Glass is a non-porous material that maintains the “good taste” of healthy food. It provides a natural packaging alternative to plastic, offering more options for consumers to reuse and contributing to the health of the environment by having higher compliance with recycling.

DNA Tested and Certified UMF™ Manuka Honey

All Midland Apiaries’ Mānuka honey is DNA tested and certified to ensure it is always 100% pure and genuine Mānuka Honey. Our Mānuka Honey is independently tested to ensure it passes a DNA test to authenticate it as monofloral Mānuka Honey. This test extracts the DNA from the pollen and confirms that there is adequate pollen from the Mānuka plant in the honey for it to be regarded as Mānuka honey.

Our experienced in-house lab conducts a wide range of tests on every batch of pure Mānuka honey to meet your quality standards and those of the domestic and export markets. Independent IANZ-certified laboratories verify tests to ensure our products comply with the most stringent quality standards. Test results are available via a certificate of analysis, validated against Midlands Apiaries and customers’ specifications to ensure compliance with international standards in many markets.

Our 100% Pure New Zealand Mānuka Honey Products

We offer a wide range of retail-ready Primal By Nature Mānuka honey in various UMF strengths and jar sizes to suit your market needs. Minimum order quantities apply.  Our range includes;

Primal By Nature Mānuka in Glass Jars

  • Mānuka Honey UMF 5+ / MGO 83 (250g & 400g)
  • Mānuka Honey UMF 10+ / MGO 263 (250g & 400g)
  • Mānuka Honey UMF 15+ / MGO 550 (250g & 400g)
  • Mānuka Honey UMF 20+ / MGO 850 (250g)
  • Mānuka Honey UMF 25+ / MGO 1200 (250g)


Primal By Nature Lozenges

  • Mānuka Lozenge UMF 5+ (8 Strip)
  • Mānuka Honey UMF 5+ with Lemon & Echinacea Lozenge (8 Strip)
  • Mānuka Honey UMF 5+ with Propolis (8 Strip)

Export and International Distribution of Manuka Honey

Our proficient team of export and logistics specialists oversees the worldwide shipment of Primal By Nature products. Adhering to stringent government regulations, we ensure compliance with diverse legislations to secure our products' entry into various markets. Our shipping experts possess extensive experience in navigating the intricacies of transporting pure mānuka honey from New Zealand to destinations worldwide.

Having obtained registration with the FDA and GACC, we ensure a seamless transition into the US and China markets. Additionally, our membership in the Secure Export Scheme (SES) prioritises and expedites processes, minimising delays, particularly for:

  • Australia
  • Canada
  • China
  • Hong Kong
  • Japan
  • The Republic of Korea
  • Singapore
  • United States of America

How Primal By Nature Can Distribute 100% Pure Manuka Honey

Midlands Apiaries is your go-to partner for authentic and responsibly sourced Mānuka Honey. With a nationwide network of apiaries and freight teams, we can ensure a continuous 12-month supply of retail-ready products for distribution.

Rest assured, knowing that our state-of-the-art laboratory will carry out meticulous checks and balances throughout the whole process. At every stage of honey production, we conduct tests to ensure purity and consistency.

The highly experienced team at Midlands Apiaries also includes a talented Exports and Logistics team who know what is required to send our Retail Ready Mānuka honey brands worldwide.

Our dedicated in-house Exports and Logistics team makes sure your products arrive when you need them. We handle all the documentation required to ship to any country worldwide, arranging shipping schedules, documentation, and loading. We are aware of the stringent export and import regulations worldwide to ensure the necessary paperwork is completed. Our goal is always to have your products arrive at your desired destination without issue.

Retail Ready Manuka Honey For Your Brand

Being able to bring 100% Pure New Zealand Mānuka honey to the world is something Midlands Apiaries is passionate about. As New Zealand’s number one supplier of wholesale and retail-ready products, we can help your business flourish with genuine Mānuka honey.

Midlands Apiaries can help you distribute our 100% New Zealand Mānuka honey with a 12-month supply anywhere in the world. Partnering with Midlands Apiaries guarantees a long-term relationship built on trust with a world-leading, high-quality product.

Get in touch with us to see how Primal By Nature can provide your customers with the taste of New Zealand Mānuka Honey all across the globe.